Herbal Revenge: A Story of Resilience and Collaboration
When Hurricane Helene swept through Asheville last year, our brewery was left in disarray. Nearly 4,000 square feet of our facility flooded, leaving our production floor caked in mud and silt. At the same time, a full tank of ginger beer was actively fermenting. Normally, we carefully guide fermentation, making small adjustments to craft the flavor we’re after. But with the power out for more than two weeks, we couldn’t control fermentation.
That tank just kept bubbling away, happy as could be, while the brewery around it sat in chaos. Sixty barrels — almost 2,000 gallons — of ginger beer were fermenting wild. Our co-founder David had often wondered what would happen if we distilled our ginger beer. Staring at that wild fermentation, the answer felt obvious: let’s see what happens. So we reached out to Chemist Spirits, a fellow Asheville-based beverage maker we’ve long admired, to explore a collaboration.
They took some of that storm-battered batch and distilled it. What came off the still was surprisingly delightful — bold, aromatic, and full of character. Together, we worked to shape it into something truly special. The result is Herbal Revenge: a small-batch, 90-proof herbal liqueur layered with ginger, spice, and botanicals. It’s not just a spirit — it’s a story of resilience, creativity, and community.
Now, almost one year after the storm, we’re ready to share it with you.
Herbal Revenge Release Party
We’re celebrating the debut of this one-of-a-kind collaboration with a release party, and we’d love for you to join us!
When: Thursday, September 25, 6–9 pm
Where: Ginger’s Revenge Riverside Tasting Room, 829 Riverside Drive, Suite 100, Asheville, NC 28801
What to Expect: A specialty cocktail featuring Herbal Revenge, live music, and plenty of celebration. Exclusive VIP tour tickets are also available, offering a behind-the-scenes look at both the brewing and distilling process.
From mud and floodwaters to a spirit that hums with ginger and botanicals, Herbal Revenge is a reminder that even in the hardest seasons, something beautiful can emerge. We can’t wait to raise a glass with you and share this chapter of our story.
👉 [Reserve your VIP Tour tickets here]